Luka Susanj

Luka Susanj

16 articles

How to sell to Target and Target.com - CrossBridge

How to Get Your Product Into Target: Setup, Costs, Timeline

July 12, 2025 20 min read

Getting into Target isn’t just a win — it’s a turning point. It’s scale, legitimacy, and nationwide exposure. But Target doesn’t make it easy. Shelf space is limited. Requirements are strict. Most brands never make it past the first review. This guide walks you through how to actually make it, not just apply. We’ll walk you through the systems, the pitch, the requirements, the hidden costs, and the timeline—so you can go in prepared, not guessing. P.S. If you want to get into Target without